Do you love big bluegill?
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I spotted what is probably an awfully big "dryfly" in the Dreamworks animation - er not.
The Dreamworks logo is live bait fishing.
I do believe he is bluegill fishing, but definitely he prefers:
1. A cane pole
2. No Reel
3. A chubby float
Ah, but that's only one version of the animation. In at least one of them, he is most definitely fly casting. Sometime on the other side of tax day I'll have to start going through my kids' movies and Netflix streaming to see if I can find which one(s) have the fly fishing version.
That said, it could still technically be live bait. I've been known to fish a red worm with an indicator on a fly rod <g>
The only DreamWorks logo I've seen in the boy cane polein' from the moon. It's possible the folks at DreamWorks have tinkered around with the logo from time to time - I do it with my own.
But there is a pretty fast rule in the marketing/branding segment of business, i.e, "Do not monkey around with your logo once it is established." Nike, Coca-Cola and Miller Beer* know this.
Consistency is the key to delivering your branding message, and it is all very psychological in nature. Even subtle changes are noted by the end viewer with suspicion.
Im sure you have spotted a difference in the DW logo, and you seem determined to prove it. That's good; I'd like to see it. I used to use a fly rod in non-flyfishing ways. So I can relate to your point.
But I think it's safe to say, for now, that the DW Studios logo is boy/moon/cane pole/bobber. He's surely fishing for bluegill.
* OFF-TOPIC: Miller Brewing's "High Life" Beer features the "Girl In The Moon" logo, and has for decades. It was even seen as 'nose art' on B-17's during WWII. It is one of my favorite branding logos and while the frolicsome girl in the moon isn't fishing - she IS holding forth a frothy glass of beer. And THAT, my friends, is a good thing.
[img]http://kbosweeney.files.wordpress.com/2010/12/girl-in-moon.jpg[/img]
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